Assignment 2 – ITECH 7401 Leadership in IT Project Management Task Name Team Business Case Purpose To provide students with practical experience in working in teams to develop a project business case...

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Assignment 2 – ITECH 7401 Leadership in IT Project Management Task Name Team Business Case Purpose To provide students with practical experience in working in teams to develop a project business case in order to solve a unique and complex IT business problem. Timelines and Expectations Percentage Value of Task: 20% (30 marks). Due: Week 8 – Friday 18, September 2020, 4:00 pm. Minimum time expectation: This task will take approximately 20 hours to complete. Learning Outcomes Assessed The following learning outcomes are assessed by completing this assessment: K1-K4, S1-S4, A1, and A2. Assessment Details Background A business case is the first deliverable in the IT project life cycle. It provides an analysis of the organisational value, feasibility, costs, benefits, and risks of several proposed alternatives or options. A business case helps to determine whether or not a project justifies an organisations investment into a project. The business case defines the problem and its impact and performs a cost benefit analysis for the proposed solution. It also looks at possible alternative solutions. The business case should also provide a check to see that the project aligns with the organisation’s strategic plan. For help on preparing a business case, see: https://www.pmi.org/learning/library/business-cases- project-scope-analysis-6119 Requirements In this assignment, you will be required to prepare a project business case based on an IT project case study and should use your own initiative regarding assumptions and the scheduling all deliverables. An electronic copy of a case study will be available from your tutor or course lecturer (alternatively your team may wish to propose their own project—please get permission from your lecturer before proceeding with this). Ideally the business case should contain details of the following: · introduction and description of project background · description of project objectives (including link to organisational mission statement) · description of the current situation (including a SWOT analysis) · outline of problem/opportunity statement · details of critical assumptions and constraints · an analysis of options and recommendations · financial analysis (npv, roi and payback figures) · preliminary project requirements (project preliminary scope) · budget estimate (cost model and baseline) · schedule estimate (including work breakdown structure level 3) · list of potential risks Templates for the above documents are available on Moodle. You can use these as a basis, but you are encouraged to research new and innovative ways of presenting your business case. A quality business case will demonstrate a synthesis of plan content, templates and ideas acquired from project management professionals and academic authors with details from the case study provided. Academic Presentation business cases should be presented as a business or management style report in accordance with: · General Guide to Writing and Study Skills: http://federation.edu.au/__data/assets/pdf_file/0018/190044/General-Guide-to-Writingand-Study-Skills.pdf, see p.36. · Assignment Layout and Appearance Guidelines: https://federation.edu.au/__data/assets/pdf_file/0017/190043/General-Guide-to-Layoutand-Appearance.pdf Referencing In-text references are NOT required for this assignment. However, you may include a bibliography which acknowledges any references and materials consulted. • General Guide to Referencing: https://federation.edu.au/__data/assets/pdf_file/0020/313328/FedUni-General-Guide-toReferencing-2016ed.pdf Submission You should submit an electronic copy of your business case in Word format, also upload your financial analysis, budget estimate and schedule estimate. Submit your files in the Assessment section of Moodle using the link “Submit Assignment 2 here”. Feedback This assignment will be marked by the course coordinator, lecturer and/or tutors. Feedback and marks will be provided in Moodle. Marks will also be available in FDL Marks. Plagiarism Plagiarism is the presentation of the expressed thought or work of another person as though it is one's own without properly acknowledging that person. You must not allow other students to copy your work and must take care to safeguard against this happening. More information about the plagiarism policy and procedure for the university can be found at http://federation.edu.au/students/learning-and-study/online-help-with/plagiarism Please refer to the Course Description for information regarding late assignments, extensions, and special consideration. A reminder all academic regulations can be accessed via the university’s website, see: http://federation.edu.au/staff/governance/legal/feduni-legislation Marking Criteria/Rubric Assessment Criteria Marking Scale Poor Excellent 1 5 Introduction, background, and business objectives 0 Current situation, problem/opportunity statement (SWOT analysis), critical assumptions and constraints, and analysis of options and recommendations 0 Financial analysis 0 Budget estimate 0 Preliminary project requirements 0 Schedule estimate 0 Potential risks 0 Innovation 0 Academic presentation and bibliography 0 Total Mark [45 marks] 0.0 Total Worth [20%] 0.0% 1 SF 13/07/20 ass 2 itech 7401 team business case 2020-17.docx 1 SF 13/07/20 ass 2 itech 7401 team business case 2020-17.docx 1 SF 13/07/20 ass 2 itech 7401 team business case 2020-17.docx CASE STUDY Halls Gap Wildlife Park App Project The Halls Gap Wildlife Park offers a unique Australian wildlife experience. The park offers a scenic comfortable nature walk around the facilities, with the chance to get up close and personal to some of Australia’s most famous native animals. With over 100 kangaroos roaming free, around the park, there is an opportunity to experience hand feeding these amazing animals. Visitors also have a chance to interact with koalas, wombats, and a variety of reptiles ranging from snakes to lizards and even a giant tortoise. Visitors can enjoy lunch in a fully licensed cafe or bring along a picnic to have on an outdoor table and chairs, surrounded by the kangaroos. And while at the park, visitors can experience a special offer ‘Animal Experience’, which is a unique photo with an animal, professionally taken as a souvenir to take home. Halls Gap Wildlife Park Pty Ltd is managed by director Ed O’Neill. Currently O’Neill promotes the Halls Gap Wildlife Park via a website, community noticeboards and advertising in local newsletters. O’Neil wishes to tap into a wider market through the creation of a mobile app designed to promote and grow the Halls Gap Wildlife Park. The app should also manage entrance fees, facility hire and range of other services such as animal feeding, animal handling lessons, animal sponsorship and sales of wildlife apparel at the onsite store. You have been working for Winchester Software Inc. casually for the last three months in their mobile app development department. As a virtual team specialist, your company has applied for a tender to develop the app for Halls Gap Wildlife Park Pty Ltd. Due to the importance of this project the CEO of Winchester Software Inc, Dean Winchester, and the Director of Mobile Development Rowena McLeod have both made this project a priority. The initial investment in the project is estimated to be $100,000 in year 0 of the project, $10,000 in year 1, $10,000 in year 2, and 6,000 in year 3 a total of $126,000. Winchester Software Inc. requires a discount rate of 6%. It is anticipated project future cash inflow as follows (Years 0 to 3): $0, $70,000, $100,000, and $145,000, a total of $315,000 The project will be expected to make at least a 20% ROI, to conform to the Winchester Software Inc, business model. The goal of the project is to propose an app, which is optimised for iPhone and Android devices. The app should allow users to subscribe and pay for access to a database of information about Australian wildlife animals, including details of habitat, dietary requirements, breeding, photographs and video. Users will be able to book individual or group tours. Readers should be able to subscribe to the Halls Gap Wildlife Park newsletter and related upcoming events. There should be access charts detailing the all the park’s walks. The app should provide users with an ability to provide an overall ranking of Halls Gap Wildlife Park in terms of quality of information and services. Management believes it will take about three months (12 weeks) with a budget of $126,000 for this important project. Winchester aims for a budget contingency reserve of at least 10%. Dean Winchester and Rowena McLeod have formed a search committee to find the best candidate for managing the Halls Gap Wildlife Park App Project. After reviewing many strong candidates, they decided to appoint you, to put together the business case for this critical project. Your previous job was with a consultancy firm where you successfully implemented several android application development projects for medium sized enterprises, using virtual teams. Since this is a high priority project that should be completed in three months, they felt it was appropriate to get the best candidate to put together a quality business case and project management plan. They are offering a base rate for your contract at $100 p/hr for 1 d/wk, but a lot is at stake, Halls Gap Wildlife Park and similar businesses are likely to request further mobile app development projects. Winchester and McLeod propose to be joint project sponsors, and have handpicked Jack Kline, to be the main internal IT liaison and Sam Winchester to be the Halls Gap Wildlife Park liaison. They will let you as the new project manager form the rest of the project team if the tender bid is successful. In order to get the app developed in the time frame you propose to use Royce’s well known waterfall development approach. It is anticipated the requirements and operations phases will take one week each, while the analysis design and testing phases will take 2 weeks each, and the coding phase approximately 4 weeks. Your team consists of two programmers and a digital image specialist. The three team members will spend the equivalent of half a day a week on project management related activities (e.g. completing status reports and attending meetings etc.) and the remaining 4.5 days on development. They will be paid at a rate of $70 p/hr. You will also need to access to a wildlife consultant (Jody Mills). The consultant and liaison pay rates are negotiable and will only be required for a maximum of one week. You anticipate several challenges if
Answered Same DaySep 12, 2021ITECH7401

Answer To: Assignment 2 – ITECH 7401 Leadership in IT Project Management Task Name Team Business Case Purpose...

Swati answered on Sep 16 2021
157 Votes
Project business case
For
Halls Gap Wildlife Park App Project
Table of content
    S.No
    Topic
    Page No.
    1
    Introduction
    3
    2
    Project objectives
    3
    3
    Current situation
    3
    4
    Problem statement
    4
    5
    Critical assumptions and constraints
    4
    6
    Analysis of options and recommendations
    4
    7
    Financial analysis
    5
    8
    Preliminary p
roject requirements
    7
    9
    Budget estimate
    8
    10
    Schedule estimate
    9
    11
    Potential risks
    9
    12
    References
    10
Introduction
Unique, one of its kind experiences is offered by the Halls Gap Wildlife Park in Australia which offers a nature walk which is scenic along with several facilities as well as chance to get up personal and close to several native animals of Australia. The park has more than 100 kangaroos who roam freely around park. Visitors can feed them as well as can interact with wombats, koalas and other retiles as well. There is a fully licensed cafe for visitors to enjoy lunch or they can bring along a picnic to have sitting arrangement of table and chair outside the cafe surrounded by the kangaroos. Also special animal expo can be experienced by the visitors at park. To expand the market and to attract more customers, there is proposal to design a mobile app which must manage entrance fees, hiring of facility and other services like animal handling lessons, feeding, sponsorship as well as sales of wildlife apparel at onsite store. Thus, the business case project gives a clear insight of all process, work breakdown structure, objectives, associated risks, financial prospect and outcomes of this app project.
Project objectives
· To develop a mobile app suitable for Iphone as well as Android phone that helps to promote and grow the Halls Gap Wildlife Park.
· To manage entrance fees, other facilities hiring including animal feeding, animal handling lessons, animal sponsorship as well as sales of Wildlife apparel at onsite store.
· To analyse the business case in terms of financial gains as well as overall business growth.
Current situation
SWOT analysis is a tool used for formulating plans and help in deciding the project worthiness.
    Strength:
· Location
· Sufficient budget to make project successful.
· Skilled employees and specialist for project handling.
·
    Weakness:
· E-marketing tools are new for organization.
· Time period for project completion is just 3 months which is very less for such project.
· Customer requirements are unknown.
    Opportunities:
· Innovative technological solution
· More number of options for tourists
· Possibility to invite international market with help of new e-marketing tools.
    Threats:
· Failure of adoption of new strategies.
· Customer un-satisfaction will lead to failure of project.
·
Problem statement
Promotion of Halls Gap Wildlife Park is via website, notice board and local newspaper advertisements only leading to limited number of visitors. Also, as these sources don’t provide any review and experience of visit as well as facilities inside the park, so lacks tourist attraction. Time to book facilities and pay entrance fees makes visitors less interested.
.
Critical assumptions and constraints
Assumption:
· Project manager availability for 24 hours and 7 days on either site or telephonically.
· Resources availability before execution of project including infrastructure, software and hardware.
· Waterfall development approach is applied.
· It is assumed that requirements and operations phase will take 2 weeks each.
· Coding phase for app development is assumed to take 4 weeks.
· Availability of team members and satisfactory performance from them.
· Project completion...
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