Hypothesize that the head of your academic department is preparing a news conference to announce that your college or university has been selected as one of the top three academic institutions in...

Hypothesize that the head of your academic department is preparing a news conference to announce that your college or university has been selected as one of the top three academic institutions in North America for communication education. The department head also will announce a program expansion and the hiring of two new faculty members. Prepare the following materials:

• media advisory inviting reporters and photographers to the news conference

• news conference statement

• news release to be distributed at the news conference

• anticipated questions reporters might ask