HOS302A Assessment 1 Essay Page 1 of 4 ASSESSMENT BRIEF Subject Code and Title HOS302A: Resort and Spa Management Assessment Assessment 1, Essay Individual/Group Individual Length 2,000 words (+/-...

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resort and spa management


HOS302A Assessment 1 Essay Page 1 of 4 ASSESSMENT BRIEF Subject Code and Title HOS302A: Resort and Spa Management Assessment Assessment 1, Essay Individual/Group Individual Length 2,000 words (+/- 10%) Learning Outcomes Subject Learning Outcomes that are addressed in this assessment: SLO a) Examine the history and development of the resorts and spa sector and its impact on the general economy of the host location. SLO b) Appraise the internal and external influencers in the resort planning process. SLO c) Evaluate the paradigms of contemporary resort and spa facility conceptualisation. SLO d) Analyse customer expectations in relation to the nature of the resort and spa experience. Submission By 11:55pm AEST/AEDT Sunday of Module 3 (end of week 6) Weighting 40% Total Marks 100 marks Context • This individual assessment has been prescribed to appraise your ability to academically research and discuss the history, influencers, paradigms and customer expectations of the Resort and Spa Industry • You are expected to not only present the positives in each of these areas, but also to identify concerns and criticism regarding them • Successful completion of this assessment will help you to further understand the Resorts and Spa sector and its effective management. It will also help you to maintain currency in the increasingly changing industry Instructions In order to complete this assessment, please follow these instructions: Research the following four areas of the Resort and Spa Industry in any one country of your choice (remembering that you will need to do scholarly research, so there should be academic research in the databases on this sector within your chosen country):  The history and development of the Resort and Spa Industry  The major players and influencers within the Resort and Spa Industry HOS302A Assessment 1 Essay Page 2 of 4  The main, current paradigms within the Resort and Spa Industry and how they have shifted over the last fifty years, and  Current customer expectations within the Resort and Spa Industry • Once you have conducted the appropriate scholarly and other source research, write an essay with a section discussing each of the above four (4) areas. • Present your findings in essay format (please see the academic writing guide for the Essay Writing Style Guide that must be followed). It is recommended that you use the following structure:  An introductory paragraph that introduces the content that will be covered (200 words)  A brief history of the Resort and Spa Industry in your chosen country (400 words)  The major players and influencers in the Resort and Spa Industry in your chosen country (400 words)  The main current paradigms within the Resort and Spa Industry in your chosen country and how they have shifted over the last fifty years (400 words)  Current customer expectations within the Resort and Spa Industry in your chosen country (400 words)  A concluding paragraph that summarises your main findings (200 words)  Your reference list Your submission will be assessed via the Turnitin submission point and feedback and a grade will be provided within a maximum of two weeks of the submission deadline. Submission Instructions This assessment must be submitted in compliance with the following:  You should make significant references to the subject material and substantial wider reading. A minimum six (6) academic (scholarly books and peer-reviewed journal articles) and four (4) other sources (newspaper articles, trade publications, websites, etc.) must be used. These should be referenced in the APA style, both in-text and in a reference list. References to ‘Wikipedia’ or similar unsubstantiated sources will not be accepted.  The assignment is to include in-text citations and a reference list following the latest APA referencing style. The APA referencing guide can be located in the Academic Writing Guide at: http://library.laureate.net.au/ld.php?content_id=1882254  Any detection of plagiarism will lead to an immediate fail grade in the task, and possible exclusion from the subject.  Extensions cannot be granted by the lecturer after the submission date. In the event of serious illness or unusual circumstances, a student may apply for Special Consideration in accordance with the rules and regulations governing this application, but it is important that such requests be made as soon as the circumstance is known.  Submit this Individual Essay (with references) via the Assessment link in the main navigation menu in HOS302A Resort & Spa Management page on the Student Portal. The Learning Facilitator will provide feedback via Grade Centre in the Student Portal. Feedback can be viewed in My Grades. http://library.laureate.net.au/ld.php?content_id=1882254 HOS302A Assessment 1 Essay Page 3 of 4 Learning Rubric: HOS302A Resort & Spa Management Assessment 1, Individual Essay Assessment Attributes Fail (Unacceptable) 0-49% Pass (Functional) 50-64% Credit (Proficient) 65-74% Distinction (Advanced) 75 -84% High Distinction (Exceptional) 85-100% (Grading Scheme) Fail grade will be awarded if a student is unable to demonstrate satisfactory academic performance in the subject or has failed to complete required assessment points in accordance with the subject’s required assessment points. Pass is awarded for work showing a satisfactory achievement of all learning outcomes and an adequate understanding of theory and application of skills. A consistent academic referencing system is used and sources are appropriately acknowledged. Credit is awarded for work showing a more than satisfactory achievement of all learning outcomes and a more than adequate understanding of theory and application of skills. A consistent academic referencing system is used and sources are appropriately acknowledged. Distinction is awarded for work of superior quality in achieving all learning outcomes and a superior integration and understanding of theory and application of skills. Evidence of in-depth research, reading, analysis and evaluation is demonstrated. A consistent academic referencing system is used and sources are appropriately acknowledged. High Distinction is awarded for work of outstanding quality in achieving all learning outcomes together with outstanding integration and understanding of theory and application of skills. Evidence of in‐depth research, reading, analysis, original and creative thought is demonstrated. A consistent academic referencing system is used and sources are appropriately acknowledged. Knowledge and Understanding 50% Limited understanding of required concepts and knowledge. Key components of the assignment are not sufficiently addressed. Adequate knowledge or understanding of the field or discipline. Resembles a recall or summary of key ideas. Often confuses assertion of personal opinion with information substantiated by evidence from the research/course materials. Thorough knowledge or understanding of the field or discipline/s. Supports personal opinion and information substantiated by evidence from the research/course materials. Demonstrates a capacity to explain and apply relevant concepts. Highly developed understanding of the field or discipline/s. Discriminates between assertion of personal opinion and information substantiated by robust evidence from the research/course materials and extended reading. A sophisticated understanding of the field or discipline/s. Systematically and critically discriminates between assertion of personal opinion and information substantiated by robust evidence from the research/course materials and extended reading. http://www.tua.edu.au/media/50742/a240_grading-scheme.pdf HOS302A Assessment 1 Essay Page 4 of 4 Well demonstrated capacity to explain and apply relevant concepts. Mastery of concepts and application to new situations/further learning. Content and Purpose 20% Does not meet minimum standard. Lacks a clear focus with large sections of unnecessary or irrelevant information included. Content is disjointed and does not align to distribution in the Tourism and Hospitality industries. Meets minimum standard. Adequately defined focus and content with alignment to the Tourism and Hospitality industries. Progressing beyond minimum standard. Broad focus with most content clearly aligned to the Tourism and Hospitality industries. Mostly relevant academic sources used. Significantly exceeds minimum standard. Clear focus with minimal unnecessary or irrelevant information included. All content is clearly aligned to the Tourism and Hospitality industries. All academic sources used are relevant Outstanding standard and exhibits high levels of application. Consistently demonstrates a systematic and critical understanding of content and purpose of the assignment. All academic sources used, showing depth of content and purpose. Structure 10% Discussion points do not flow smoothly or logically, no connection between ideas. Paragraphs not well used or lacking structure. Minimal structure evident however applicable points loosely connected. Limited use of paragraphs. Good structure evident with some applicable points presented in a logical order. Paragraph structure used throughout. Very good structure evident with most applicable points presented in a clear and logical order. All paragraphs are well organised. Excellent structure evident with all applicable points presented in a clear and logical order. Paragraphs well defined and organised to a very high quality. Research & Referencing 10% Insufficient evidence of research. Insufficient academic sources used. Sources of information not referenced using the APA style. Limited evidence of research. Minimal academic sources uses. Many errors in APA referencing style. Good evidence of research and academic sources used
Answered Same DayJul 13, 2020HOS302A

Answer To: HOS302A Assessment 1 Essay Page 1 of 4 ASSESSMENT BRIEF Subject Code and Title HOS302A: Resort and...

Kuldeep answered on Jul 14 2020
163 Votes
Running head: Resort and Spa Management
Resort and Spa Management
Resort and Spa Management
Student Name
University Name
Unit Name
Introduction
Managers at resorts, hotels, motels or spas (or hotel managers) are responsible for guiding the daily work of their individual agencies. Specific tasks may include setting a house price, resolving customer’s complaints, managing facility income, and training employees. Hotel managers are responsible for advertising and marketing to bring business to their resorts and sp
as. Resort management is part of the hotel and accommodation industry. There are often different types of managers in hotels or resorts, including managers who supervise food and beverage, maintenance and activity departments (Bennett, King & Milner, 2004). In a large resort, the general manager may be responsible for all business while supervising other various managers, such as the front office. Resort and spa management usually involves long hour work, including nights, weekends as well as holidays. Services and customers who are looking for a perfect vacation experience might become exhausted and, like most administration positions, the huge pressure to completely meet strategic and financial goals. The study included the history and development of the resort and spa sector and its impact on the overall economy of the host site. Assess internal and external influencers in the resort planning process. The study also includes conceptualized examples of contemporary resorts and spas and customer expectations related to the nature of the resort and spa experience.
Resort and Spa Management
Brief history of the Resort and Spa Industry: The history of a resort or spa is returned to Australia in the middle of the 18th century. At that time, tourists usually went to the beach resort to enjoy and spa industry was contributed to the treatment of the disease is spas with natural treatments. However, the time has changed and this trend has shifted in Australia. The strong growth in international arrivals, especially in Australia, has driven the hotel and resort industry's revenue growth over the last 10 years. The increase in the domestic business travel was a major source of revenue for large hotels, which further assisted the industry during this period (Suchada, Watanapa, Charoenkitkarn & Chirapornchai, 2018). In particular, competition from serviced apartments limits industry revenue growth. In the five years from 2017 to 18, industry revenue is expected to grow to an annual average of 1.9% to $8.1 billion. Since the colonial era, for the Australians, the resort and spa industry ideas are more natural than those who live in the home for a long time. The location of spa and resort locations is primarily related to popular tourist destinations and major business locations. As a result, most industrial companies are located in NSW, Queensland, and Victoria on the eastern coast of Australia (Cairncross & Kelly, 2008). NSW has the largest share of institutions due to the importance of Sydney as a business center and an international tourism center, as well as popular tourist attractions such as the Sydney Opera House. Queensland and Victoria are also major gateways to international travel. Queensland is a popular tourist destination, with the Gold Coast, and the Great Barrier Reef attracting a large number of tourists. Revenues in the health and wellness spa industry have increased over the past five years. Demand for industry services has increased due to increasing attention to health and appearance. The spa has been welcomed by a wider customer base, including men, business users, couples, and families. In the five years to 2017-18, industry revenue is expected to grow by 3.3% year-on-year to $438.2 million. This includes a rebound in consumer confidence driving a 3.5% increase in expected revenue for 2017-18. Although the Australian Health Index has a strong impact on the overall health and health of the Australian population, they do notice a dramatic decline in overall mental health. The report shows shocking depression, anxiety, and pessimistic views. The analysis also shows that these cases of the female population are much higher. Health and wellness are clearly at the forefront of the Australian population, which is an ideal opportunity for the Australian health industry. Services such as spa treatments can help alleviate chronic pain or pain that causes depression or all - natural beauty services suddenly appear, and the high-interest rates shown in the Australian Health Index can be easily resolved (Cohen & Bodeker, 2011).
Major players and influencers in the Resort and Spa Industry: Internal influences are the controllable effects of the hot springs and resort industry, including services, location, management, business culture and resource management.
Services offer influences: These influence most of the internal operations and structure of the resorts and spas. Depending on type services resorts and spas provide will depend on an internal structure. If services provided require specific equipment, these requirements must be met so that the spa and resort industry can continue to provide services. The spa and...
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