hi, in the attached assessment you will see there are three activities that need to be done. in the activity A1 you need to think of a business and make a business plan. you dont need to answer the...

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hi, in the attached assessment you will see there are three activities that need to be done. in the activity A1 you need to think of a business and make a business plan. you dont need to answer the questions which are given in the A1, infact, under the questions there is a sentence written which is (The following list should be used as a proforma for the content in a business plan). you need to go through the perfoma and make a business plan accordingly. word limit for A1 is 1250
now in the A2 activity there are only 3 question that needs to be answered and the answer for these three question will be based on the business plan which you make in the A1. word limit for A2 activity is 600. so 200 words per question.
In the A3 activity, there are 8 questions. these are simple questions for which the answeres can be found on google. word limit for A3 activity is 400. so each question needs to be answered in 50 words.before you start working on the assignment, i need to talk to you over the phone coz i need to explain you something about the activity A1 the business plan. so please dont start the assignment before talking to me.thank you.


Unit Code and Name – Assessor Guide BSBMGT617 Develop and implement a business plan ASSESSMENT Spencer College & Spencer Technical College 1 BSBMGT617 - Develop and implement a business plan Version 2.1 Spencer College & Spencer Technical College 2 BSBMGT617 - Develop and implement a business plan Version 2.1 A S S E S S M E N T I N F O R M A T I O N F O R S T U D E N T S Throughout your training we are committed to your learning by providing a training and assessment framework that ensures the knowledge gained through training is translated into practical on the job improvements. You are going to be assessed for: • Your skills and knowledge using written and observation activities that apply to the workplace. • Your ability to apply your learning. • Your ability to recognise common principles and actively use these on the job. All of your assessment and training is provided as a positive learning tool. Your assessor will guide your learning and provide feedback on your responses to the assessment materials until you have been deemed competent in this unit. HOW YOU WILL BE ASSESSED The process we follow is known as competency-based assessment. This means that evidence of your current skills and knowledge will be measured against national standards of best practice, not against the learning you have undertaken either recently or in the past. Some of the assessment will be concerned with how you apply your skills and knowledge in the workplace, and some in the training room as required by each unit. The assessment tasks have been designed to enable you to demonstrate the required skills and knowledge and produce the critical evidence to successfully demonstrate competency at the required standard. Your assessor will ensure that you are ready for assessment and will explain the assessment process. Your assessment tasks will outline the evidence to be collected and how it will be collected, for example; a written activity, case study, or demonstration and observation. The assessor will also have determined if you have any special needs to be considered during assessment. Changes can be made to the way assessment is undertaken to account for special needs and this is called making Reasonable Adjustment. What happens if your result is ‘Not Yet Competent’ for one or more assessment tasks? Our assessment process is designed to answer the question “has the desired learning outcome been achieved yet?” If the answer is “Not yet”, then we work with you to see how we can get there. In the case that one or more of your assessments has been marked ‘NYC’, your trainer will provide you with the necessary feedback and guidance, in order for you to resubmit your responses. Spencer College & Spencer Technical College 3 BSBMGT617 - Develop and implement a business plan Version 2.1 What if you disagree on the assessment outcome? You can appeal against a decision made in regards to your assessment. An appeal should only be made if you have been assessed as ‘Not Yet Competent’ against a specific unit and you feel you have sufficient grounds to believe that you are entitled to be assessed as competent. You must be able to adequately demonstrate that you have the skills and experience to be able to meet the requirements of units you are appealing the assessment of. Your trainer will outline the appeals process, which is available to the student. You can request a form to make an appeal and submit it to your trainer, the course coordinator, or the administration officer. The RTO will examine the appeal and you will be advised of the outcome within 14 days. Any additional information you wish to provide may be attached to the appeal form. What if I believe I am already competent before training? If you believe you already have the knowledge and skills to be able to demonstrate competence in this unit, speak with your trainer, as you may be able to apply for Recognition of Prior Learning (RPL). Assessor Responsibilities Assessors need to be aware of their responsibilities and carry them out appropriately. To do this they need to: • Ensure that participants are assessed fairly based on the outcome of the language, literacy and numeracy review completed at enrolment. • Ensure that all documentation is signed by the student, trainer, workplace supervisor and assessor when units and certificates are complete, to ensure that there is no follow-up required from an administration perspective. • Ensure that their own qualifications are current. • When required, request the manager or supervisor to determine that the student is ‘satisfactorily’ demonstrating the requirements for each unit. ‘Satisfactorily’ means consistently meeting the standard expected from an experienced operator. • When required, ensure supervisors and students sign off on third party assessment forms or third party report. • Follow the recommendations from moderation and validation meetings. How should I format my assessments? Your assessments should be typed in a 11 or 12 size font for ease of reading. You must include a footer on each page with the student name, unit code and date. Your assessment needs to be submitted as a hardcopy or electronic copy as requested by your trainer. Spencer College & Spencer Technical College 4 BSBMGT617 - Develop and implement a business plan Version 2.1 How long should my answers be? The length of your answers will be guided by the description in each assessment, for example: Type of Answer Answer Guidelines Short Answer 4 typed lines = 50 words, or 5 lines of handwritten text Long Answer 8 typed lines = 100 words, or 10 lines of handwritten text = 1 3� of a foolscap page Brief Report 500 words = 1 page typed report, or 50 lines of handwritten text = 11 2� foolscap handwritten pages Mid Report 1,000 words = 2 page typed report 100 lines of handwritten text = 3 foolscap handwritten pages Long Report 2,000 words = 4 page typed report 200 lines of handwritten text = 6 foolscap handwritten pages How should I reference the sources of information I use in my assessments? Include a reference list at the end of your work on a separate page. You should reference the sources you have used in your assessments in the Harvard Style. For example: Website Name – Page or Document Name, Retrieved insert the date. Webpage link. For a book: Author surname, author initial Year of publication, Title of book, Publisher, City, State Spencer College & Spencer Technical College 5 BSBMGT617 - Develop and implement a business plan Version 2.1 A S S E S S M E N T G U I D E The following table shows you how to achieve a satisfactory result against the criteria for each type of assessment task. The following is a list of general assessment methods that can be used in assessing a unit of competency. Check your assessment tasks to identify the ones used in this unit of competency. Assessment Method Satisfactory Result Non-Satisfactory Result You will receive an overall result of Competent or Not Yet Competent for the unit. The assessment process is made up of a number of assessment methods. You are required to achieve a satisfactory result in each of these to be deemed competent overall. Your assessment may include the following assessment types. Questions All questions answered correctly Incorrect answers for one or more questions Answers address the question in full; referring to appropriate sources from your workbook and/or workplace Answers do not address the question in full. Does not refer to appropriate or correct sources. Third Party Report Supervisor or manager observes work performance and confirms that you consistently meet the standards expected from an experienced operator Could not demonstrate consistency. Could not demonstrate the ability to achieve the required standard Written Activity The assessor will mark the activity against the detailed guidelines/instructions Does not follow guidelines/instructions Attachments if requested are attached Requested supplementary items are not attached All requirements of the written activity are addressed/covered. Response does not address the requirements in full; is missing a response for one or more areas. Responses must refer to appropriate sources from your workbook and/or workplace One or more of the requirements are answered incorrectly. Does not refer to or utilise appropriate or correct sources of information Observation/Demonstration All elements, criteria, knowledge and performance evidence and critical aspects of evidence, are demonstrated at the appropriate AQF level Could not demonstrate elements, criteria, knowledge and performance evidence and/or critical aspects of evidence, at the appropriate AQF level Case Study All comprehension questions answered correctly; demonstrating an application of knowledge of the topic case study. Lack of demonstrated comprehension of the underpinning knowledge (remove) required to complete the case study questions correctly. One or more questions are answered incorrectly. Spencer College & Spencer Technical College 6 BSBMGT617 - Develop and implement a business plan Version 2.1 Answers address the question in full; referring to appropriate sources from your workbook and/or workplace Answers do not address the question in full; do not refer to appropriate sources. Practical Activity All tasks in the practical activity must be competed and evidence of completion must be provided to your trainer/assessor. All tasks have been completed accurately and evidence provided for each stated task. Tasks have not been completed effectively and evidence of completion has not been provided. Attachments if requested are attached Requested supplementary items are not attached Spencer College & Spencer Technical College 7 BSBMGT617 - Develop and implement a business plan
Answered Same DayMar 14, 2021BSBMGT617Training.Gov.Au

Answer To: hi, in the attached assessment you will see there are three activities that need to be done. in the...

Tanaya answered on Mar 21 2021
149 Votes
BUSINESS PLAN
Table of Contents
A1: Written Activity    4
Executive Summary    4
Introduction    4
1. Marketing Plan    4
1.1 Environmental Analysis    4
1.2 Products/ Services    5
1.3 Customer Demographics    5
1.4 Competition and Competitive Advantage    5
1.5 Price Strategy    6
1.6 Advertising and Promotional Strategy    6
1.7 SWOT Analysis    7
1.8 Market research    8
1.9 Market Targets    8
2. Operation Plan    8
2.1 Business Structure    8
2.2 Scope of Operation    8
2.3 Regulatory Issues and 2.4 Insurance    9
2.5 Business Premises    9
2.6 Location    10
2.7 Production Arrangement    10
2.8 Distribution Arrangement    10
2.9 Credit Terms    10
2.10 Plant and Equipment    11
2.11 Quality Control    11
2.12 Membership and Affiliation    11
2.13 Communication    11
2.14 Trading hours    11
2.15 Commencement due    11
3. Organisational Plan    12
3.1 Organisational Structure    12
3.2 Skill R
equired    12
3.3 Personnel    13
3.4 Resume    13
4. Financial Plan    13
4.1 Financial Strategy    13
4.2 Establishment Cost and Sources of Funds    14
4.3 Balance Sheet Projection    15
4.4 Profit and Loss Projection    15
4.5 Expected Cash Flow    16
4.6 Break-Even Cash Flow Projection for 12 Months    17
Conclusion    18
A2: Written Activity 2    18
Question 1:    18
Question 2:    18
Question 3:    19
A3: Questions    20
Question 1:    20
Question 2:    20
Question 3:    20
Question 4:    20
Question 5:    20
Question 6:    20
Question 7:    21
Question 8    21
References    22
Appendix    23
A1: Written Activity
Executive Summary
The business plan involves the understanding of the target market, segmentation and the demographics of the products for the company Woolworths. Woolworths is one of the well-known retail company that caters a variety of products including food items, beauty care, stationeries, household item and packaged food. The study involves understanding the dominant competition of Woolworths and the competitive advantage that the company will face in the midst of the competitors in Australian retail. The study explores the strengths and weaknesses of Woolworths as well as its competitors so that a plan can be strategized to overcome its own threats and weakness and utilise the opportunities to survive in the retail market. Further, the facility-planning, establishment, the revenue generates and the cost structures were also analysed to determine the profits and the loss, which the company might face in the future. The study covers every aspect that can provide confidence and knowledge about the business operation of Woolworths in the Australian market.
Introduction
The name of the business that is selected for the study and preparing the business plan is Woolworths. Woolworths Group is one of Australia's largest retail companies. Woolworths deal with three different core business linked together (Woolworthsgroup.com.au. 2019). It includes Australian food, Endeavour Group and the New Zealand food chain. Woolworths sells a large variety of products ranging from groceries, stationaries, household products, DVDs, health care and beauty products, pet supplies and baby food items. The grocery market occupies a share of 34% and shows a growth of 1.4% each year in the Australian retail market. The short-term objective of Woolworths is to improve the stock turns by optimising their efficiency. The long-term goal of the company is to serve customers through 800 different stores located in different parts of the world. The financial projection of Woolworth is to increase their food sales, which were observed to have the highest sale in 2018 and increase the cash flow projections in the coming years.
1. Marketing Plan
1.1 Environmental Analysis
    Political
    · Political stability has assisted in the growth of food and staples sectors.
· Anti-laws for food and staples are strong.
· Low level of corruption
    Economic
    · The high exchange rate with stability in the currency
· High infrastructure quality in the Australian food retail industry
· Prosperous business cycle stage
    Social
    · The society has a high skill level.
· Entrepreneur spirit in society
· High education level
    Technological
    · The recent development in technologies by the competitor of Woolworths
· Impacts on the cost of the food retail industry
· The high rate in technology diffusion
1.2 Products/ Services
The products sold at Woolworths sells includes packages fruits, vegetables and meat, magazines, baby supplies, pet supplies, health and household products and stationaries. Woolworths have introduced new innovations like Cartology where the customers are connected to brands and a ‘ready to go’ stall where packages meat items are available (Hepworth and Newman 2019).
1.3 Customer Demographics
    Factors
    Demographics
    Age
    6-55 years
    Sex
    Both men and women
    Lifestyle
    High-income level
    Interest
    Individuals preferring quality to the cost of the products
    Number of customers
    Provides services to 29 million customers across different stores in Australia per week
1.4 Competition and Competitive Advantage
    Competitors
    Strengths
    Weaknesses
    How Woolworths address them
    Coles
    · Brand Portfolio is strong.
· High customer satisfaction
· Capital expenditure has good returns.
    · Not able to tackle challenges from new entrants
· Have a low investment in technology.
    · Providing a higher variety and brands of the product under the same roof (Azeem et al. 2018)
· Increase innovative means of shopping for customers
    Amazon
    · Cost leadership
· Product differentiation
· High focus on marketing
    · Lack the speed and convenience like the local industries
    · Increasing marketing strategies so that it can reach customers faster with an improved solution
    Star-Mart
    · Aggressive marketing of the grocery market
· A higher number of brands with lower prices
    · Depends highly on subsidiaries
· Due to price wars, the profits are eroded.
    · Woolworths should evaluate market values so that the products are economical.
    Competitors
    Position in the market
    Services
    Coles
    30.3%
    Baked products, dairy food items, convenience meals
    Amazon
    4%
    Baby products, books, DVD, beauty products, food items, beauty products
    Star-Mart
    5%
    Fresh bakery products, coffee, confectionaries, magazines, dairy products
With the entry of Woolworths in the grocery market, there will be a higher competition because the company is catering to all the variety of products (Bailey 2016). Further, they have a revised loyalty system with discounted prices and a higher range of products for targeted customers.
1.5 Price Strategy
The pricing strategy, which has been strategized by Woolworth, is a mixed strategy where the prices of the products depend on the type of the products and the prices of the same products set by the competitors (Sultan, Wong and Sigala 2018). Maximum products have prices, which are kept at par with the prices of the competitors.
1.6 Advertising and Promotional Strategy
    Month
    Promotional activity
    Tool/Platform
    January
    Product giveaways and samples of newly launched brands
    Direct from billing counter
    February-March
    Branded Promotional Gifts
    Advertisement on websites, TV and social media
    April
    Donation in Charity
    Social media like Instagram and Facebook
    May-June
    Sales and post-sales reviews
    Email and messages
    July-August
    Birthday message to the customer with a special offer for the month
    Email and messages
    September-November
    Customer Referral program
    Pamphlets, social media and TV
    December
    Collecting reviews and comments from customers
    At the store billing counter
1.7 SWOT Analysis
    Strengths
    Weaknesses
    · Strong Segment penetration
· Well stocked upscale brands
· Strong employee policies
· Efficient management of customer perceptions
    · Targets a mixed segment and have a confused positioning.
· Price wars and high competition
    Opportunities
    Threats
    · Strong focus on retail experience to create differences in the innovation of the stores
    · Excessive competition with brands like Amazon
· Increased awareness of the health benefits of the products
Figure 1: SWOT Grid for Woolworths
(Source: Woolworths Group, 2019)
    Strength/Opportunities/Weakness
    Actions
    Strong segmentation
    Should premium brands of products and market them extensively to attract the customer
    Innovative retail experiences
    Online marketing and the availability of online shopping of different brands
    Increased competition
    Higher variability with both low- and high-priced products
1.8 Market research
The market research for...
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