here i attach the documents for the reference

CASE STUDY ANALYSIS OF ROYAL ENFIELD IN CONTEXT OF DISRUPTIVE INNOVATION, CORPORATE ENTREPRENEURSHIP AND STRATEGIC LEADERSHIP
Table of Contents
Case Study: Royal Enfield    3
Electric Vehicles: The Result of Disruptive Innovation    3
Impact of Electric Vehicles Trend on the Company    3
Performance    4
Cost    4
Environment-friendly    4
Issues Stifling the Company    4
Strategic Entrepreneurship and Corporate Venturing    5
Strategic Leadership    5
References    6
Case Study: Royal Enfield
Royal Enfield is an Indian multinational motorcycle manufacturing company that was first established in 1901. It is the world’s oldest motorcycle company, which is still carrying on its operations. Of all the models, Bullet model is celebrating the longest motorcycle production run of all time. While maintaining a strong and consistent position in the Indian automobile industry, Royal Enfield has also established a concrete foothold in the international automobile market. For establishing a strong position in the British market, the company is using its heritage roots to derive engineering support from Britain. The motorcycles of this brand have also gained a lot of prominence in the US and British markets among women bikers with their compact and easy-to-ride machines (India Times, 2016).
However, due to the current concern over environmental issues, Royal Enfield is on the edge of facing a number of challenges posed by disruptive innovations that are taking place in the present scenario of automobile industry. The emergence of Electric Vehicles in the automobile industry can be a potential threat to the company’s sales and growth, in turn. In this case study, the probable challenges will be discussed, followed by strategies to evade disruptive innovation through corporate entrepreneurship and corporate leadership.
Electric Vehicles: The Result of Disruptive Innovation
Electric vehicles are a disruptive trend in the automobile industry, which is capable of replacing the conventional internal combustion engine automobiles. With the growing awareness of environmental pollution and global warming, the automobile markets are opting for more environment-friendly options such as gasoline-electric hybrids, plug-in hybrid electric vehicles and even advanced technologies, such as hydrogen fuel cell vehicles. Electric vehicles is one of the best options because they do not produce tailpipe carbon emissions...