Estimate your lifetime value to Starbucks (if you never visit Starbucks, then pick a fast-food restaurant that you do visit). Then estimate your lifetime value as a car owner. Is the concept of...

Estimate your lifetime value to Starbucks (if you never visit Starbucks, then pick a fast-food restaurant that you do visit). Then estimate your lifetime value as a car owner. Is the concept of lifetime value of equal importance to your car dealer as it is to Starbucks? What is the growth strategy of both?