HOLMES INSTITUTE FACULTY OF HIGHER EDUCATION Assessment Details and Submission Guidelines Trimester T1 2020 Unit Code HC3141 Unit Title International Strategic Management Assessment Type Individual...

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HOLMES INSTITUTE FACULTY OF HIGHER EDUCATION Assessment Details and Submission Guidelines Trimester T1 2020 Unit Code HC3141 Unit Title International Strategic Management Assessment Type Individual Assignment This is strictly required to be your own original work. Plagiarism will be penalised. Students are required to apply the theories and knowledge derived from the unit materials, demonstrate critical analysis, and provide a considered and comprehensive evaluation. Students must use correct in-text citation conventions. Assessment Title Tutorial Question Assignment 1 Purpose of the assessment and linkage to ULO. A student is required to answer five questions come from the Pre-Recorded Tutorial Questions every week from week 3 to week 6 The following Unit Learning Outcomes applies to this assessment: - appraise theoretical and practical knowledge of management in an international context, - analyse management problems using the strategy tools, e.g. Porter’s 5 Forces, SWOT, - demonstrate the capacity to diagnose organisational challenges and opportunities, and to - demonstrate research skills, showing initiative in consulting the academic literature and preparing strategic company report. Weight 25% Total Marks 50 Marks Word limit No more than 300 Words/each question Page 2 of 2 Due Date Week 8 - Friday 11:59 PM (Midnight) [Late submission penalties accrue at the rate of -5% per day] Submission Guidelines • All work must be submitted on Blackboard by the due date along with a completed Assignment Cover Page. • The assignment must be in MS Word format, 1.5 spacing, 12-pt Arial font and 2 cm margins on all four sides of your page with appropriate section headings and page numbers. • Reference sources must be cited in the text of the report and listed appropriately at the end in a reference list, all using Harvard referencing style. Assignment Specifications Purpose: This assignment is designed to assess your level of knowledge of the key topics covered in this unit. Details Answer All FIVE (5) of the following questions. The questions come from the Pre-Recorded Tutorial Questions from week 3 to week 6. Week 3: Question Number 3.2 (10 marks) Week 4: Question Number 4.3 (10 Marks) Week 5: Question Number 5.3 (10 Marks) Week 6: Question Number 6.2 (10 Marks) Week 6: Question Number 6.3 (10 Marks) Note. On the Tutorial Material section of Blackboard, you will find weekly folders. Each week folder has Pre-Recorded Tutorial Questions and Interactive Tutorial Questions. Please make sure that you are using Pre-Recorded Questions for this assignment. THE END. Week 3 Question 3.2. What are the implications of price wars for a company? How should a company try to deal with the threat of a price war? Week 4 Question 4.3. Why is it important to understand the drivers of profitability, as measured by the return on invested capital? Week 5 Question 5.3. Do you think that Amazon has any rare and valuable resources? In what value creation activities are these resources located? How sustainable is Amazon’s competitive position in the online retail business? Week 6 Question 6.2. What do we mean by the term value innovation? Can you identify a company not discussed in the text that has established a strong competitive position through value innovation? Read the case study on Nordstrom (see Appendix_Week_6_Tutorial_Nordstrom_Case) and answer questions 6.3. Question 6.3. a) What actions taken at the functional level have enabled Nordstrom to successfully implement its strategy? b) What is the source of Nordstrom’s long-term competitive advantage? What valuable and rare resources does Nordstrom have that its rivals find difficult to imitate?
Answered Same DayMay 10, 2021

Answer To: HOLMES INSTITUTE FACULTY OF HIGHER EDUCATION Assessment Details and Submission Guidelines Trimester...

Nishtha answered on May 16 2021
146 Votes
INTERNATIONAL STRATEGIC MANAGEMENT
Table of Contents
Week 3: Question Number 3.2    3
Week 4: Question Number 4.3    3
Week 5: Question Number 5.3    4
Week 6: Question Number 6.2    4
Week 6: Question Number 6.3    5
a)    5
b)    5
References    6
Week 3: Question Number 3.2

Price war is a process when one company undercuts its competitor by charging lower price of its goods and services, this makes competitor to cut its price to sustain market share. This process of undercutting the price continues either they made an agreement or one company exist the market. Price war never benefit the company, it may cause short-term profit to the firm but decrease revenue in long run (Kramer, Jung & Burgartz, 2016). Price wars always give benefit to the customer, and enjoy the additional services offer during price war. Sometimes company use this strategy, lower the price of goods, gain customer base and then sell those product to relatively higher price margins.
In order to deal with the threat of price war, Nordstrom can add differentiated features in its product or service so that offer appeal more attractive to the customer. Adding value to the product bring brand loyalty. This is simple technique to build customer loyalty, not only this brings customer return but satisfied customer will refer your goods and services to other also (Luo & Ni, 2019). Second is to do investment in promotional and advertisement activities, sometimes customer thinks that less price means inferior quality of goods and services, so it better to invest that money in advertising your product and services (Luo & Ni, 2019).
Week 4: Question Number 4.3
Profitability drivers help company to know its strength and weakness, this identification further assist company to compare its performance to its competitors and draw conclusion whether company performed well or not. There are majorly four drivers of profitability- variable cost, fixed cost, sales volume and price. All drivers are important for the company as they directly affect the company’s profitability (Mustafina & Limanskis, 2017). For example changing the higher price of product or services is scary for company as company can lose its customer base and they shift to its competitor’s brand. Costs include variable cost (that change with the level of production) and fixed cost (that do not change with the level of production).
Sales plays important role in the demand of the product, increase in the average sale, results into more profitability, more sales reduce per product cost and company can enjoy economies of scale (Mustafina & Limanskis, 2017). Return on invested capital shows the...
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