Answer To: Create a 10 slide PowerPoint presentation that highlights the research and analysis you have...
Shubham answered on Mar 21 2021
Running Head: STRATEGIC MANAGEMENT 1
STRATEGIC MANAGEMENT 12
STRATEGIC MANAGEMENT
Table of Contents
Slide 1: Title Slide 3
Slide 2: Strategic Profile 3
Slide 3: Case Analysis Purpose 3
Slide 4: Situation Analysis 4
(a) General Environment Analysis 4
Slide 5: Situation Analysis (Continued) 4
(b) Industry Analysis by Porter’s Five Forces Model 4
Slide 6: Situation Analysis (Continued) 5
(c) Competitor Analysis 5
Slide 7: Situation Analysis (Continued) 6
(d) Internal Analysis 6
Slide 8: SWOT Analysis 7
Slide 9: Strategy Formulation 8
Slide 10: Strategic Alternative Implementation 9
Implementation 9
Slide 11 Strategic Alternative Implementation (Continued) 10
Evaluation 10
Slide 12: References 11
Slide 1: Title Slide
STRATEGIC MANAGEMENT
Slide 2: Strategic Profile
· A leader in innovation
· Autocratic leadership style
· quality management by providing high quality products
· Diversification-augmented reality, virtual reality, health care
· Expansion- iPhone series such as iPhone X, iPhone 11 and recently, they have launched iPhone 12
Apple is an example of innovative leader in the industry. Its products iPad, iPhone, iPod are proofs of this innovation. Under the autocratic leadership of Steve Jobs, Apple kept on eye for even minutest detail and surrounded it with creative people at all times (Rowland, 2019). It managed quality by delivering high quality products that is undoubtedly successful.
It diversified its processes in augmented reality, which combines real and virtual worlds. Virtual reality is a simulated experience used in entertainment industry and not connected to real world. It has also expanded its existing business by launching series of iPhone with exceptional features.
Slide 3: Case Analysis Purpose
· Academic purpose: It will help to evaluate the learning during the course
· Research based: A guide to look and understand different aspects
· Practical aspect of strategic management: These aspects are useful in the working of a company, which needs strategic intervention and their practical results.
The purpose of analysis for this case study is academic, which will help in gathering and evaluating the learning outcomes during the course study. It will also help in broadening concepts of research, which give an insight to look company from different perspectives (Palvalin, 2017). It will also help in deeper understanding of strategic management and relation of it to the real business world.
Slide 4: Situation Analysis
(a) General Environment Analysis
· Supplier power
· Buyer power
· Booming global economy
· Climate regulation
· Import and export duties
The suppliers of Apple have great power of manufacturing quality products, which also pose a challenge to its competitors. For example, if processor is switched then there will be changes in motherboards also. Buyer is the highest influential power for Apple. It has influenced price, service and quality aspects. Before pandemic, the market was in complete progress. People were mislaid for cheaper products.
Apple, which banks on quality, luxury, brand and innovation, has premium customers, who only prefer its premium products. The need for climate regulation affected Apple. It required making greener products and less carbon emitting ones so that it can also contribute in saving the planet. Low import and export duties attracted Apple to manufacture its products in China. As per 2010 report Apple, pay around 32% of the tax in a year (Rowland, 2019).
Slide 5: Situation Analysis (Continued)
(b) Industry Analysis by Porter’s Five Forces Model
· Threat of Entry- Huawei, Lenovo, Xiaomi
· Power of Buyers- High quality and cheap prices
· Power of Suppliers- Fragmented suppliers and patented innovations
· Threat of Substitutes- Technological innovation and creative disruption
· Competitive Rivalry- Legal battles, shorter...