Context One of the most important elements in a business plan is the market analysis. A market analysis is a qualitative and quantitative assessment of a market. It includes data collection and...

Context

One of the most important elements in a business plan is the market analysis. A market analysis is a qualitative and quantitative assessment of a market. It includes data collection and estimation in reference to the market size and value; characteristics of the intended customer base; in-depth understanding of the competition; barriers to entry and the regulatory environment. An accurate and detailed market analysis allows entrepreneurs to determine whether the market is sufficiently large to build a sustainable, profitable business.

Instructions

For this assignment, you will prepare a portion of the market analysis for a
proposed/new business
of your choice. You will create a report that can be included as part of your digital portfolio.
This should not be an established company that is already operating like Google, Nike, etc.

Write
a 450- to 600-word report that includes the following sections:

• Section 1: Business overview, mission and vision


• Section 2: Market analysis


• Section 3: Recommendation

Use
the
Market Analysis Research
document for details on what to include in each section.

Format your assignment consistent with APA format with at least one (2) scholarly, peer-reviewed references and intext citations.

Please Include:

• 
  An Introduction paragraph (Do Not Write the word Introduction to begin the body of the paper - Use the title of the paper instead). There should be a thesis statement in the introduction paragraph.


• 
  At least two (2) Level One Headings


• 
  Conclusion Heading - Do not begin the conclusion paragraph with "In conclusion."