Consider the joint venture between General Motors and Toyota. GM was interested in learning how to profitably manufacture high-quality small cars from its alliance with Toyota. Toyota was interested...


Consider the joint venture between General Motors and Toyota. GM was interested in learning how to profitably manufacture high-quality small cars from its alliance with Toyota. Toyota was interested in gaining access to GM’s U.S. distribution network and in reducing the political liability associated with local content laws. Which of these firms do you think was more likely to accomplish its objectives, and why? What implications, if any, does this alliance have for a possible “learning race?”



May 05, 2022
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