Compare and contrast" conventional strategic planningconcepts" with those of "strategic intent thinking." You maywish to discuss how the differences in conventional strategic planning andstrategic...

Intensive Distribution Strategy
Running Head: STRATEGY
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STRATEGY
Strategy
Name
Institution
Strategy
Introduction
Many businesses encounter various challenges in a bid to pinpoint strategies that will result to success. In most cases, strategy is not well understood but confused with efficiency in operations. Firms that are successful in their operations assume that they have the right strategy in business. A company does not essentially stand out because of how it generates a product but rather on what type of product it produces. If an organisation is capable of producing a good product fast and still generate another product that attract customers, then the strategy would have been achieved (Hassan, 2010, pp. 36-37).
Conventional Strategic Planning Vs. Strategic Intent Thinking
Conventional Strategic Planning
Strategic planning is a guide set by a business to illustrate the tactics required to achieve certain goals. This strategy is a foundation, which the whole company uses to understand their expectations. This strategy is a formula of realizing a set vision for a particular market where customers’ needs are fulfilled consistently. The guide is used as an organised management technique for generating new products, dealing with problems, assessing the market, and setting up business procedures (Hassan, 2010, pp. 36-37). The idea of strategic planning combines all parts of business transactions to operate in a common supportive structure. This means that every department within the organisation such as sales, marketing, and finance, operate according to this...