Company: Kavak (Mexico)
In your report you should identify and discuss the customer needs that lead to that venture. What did the entrepreneur(s) see about customers that exposed new opportunities? What was the problem it addressed? Why was it important for the entrepreneurs to pursue this venture? Was the entrepreneur ready for the challenge? How was the team formed? What was the business model? Its management? Its financing? Etc.
This exercise is a brief, executive report: focus on quality, not quantity; demonstrate knowledge as well as critical and original thinking about the course topics and its application in the world of business.
At least 5 references
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