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Answered 3 days AfterFeb 02, 2024

Answer To: let me know if you can do it.

Shubham answered on Feb 06 2024
29 Votes
Question 1
Effective communication is important for the success of organization in the telecommunications industry. The communication plan is essential for maintaining transparency, building trust and ensuring the smooth flow of information. The five elements important for communication plan includes:
1. Clear Objectives and Goals:
· This requires defining objectives and goals that are important for communication plan. Singtel is global telecommunications powerhouse that should art
iculate communication goals for Optus in Australia. It includes enhancing brand awareness, promoting new services and addressing issues proactively.
2. Audience Analysis:
· It includes understanding target audience that is important. The communication plan of Singtel should consider diverse customer base in Australia and tailor messages (Baillie et al. 2020). The plan should include different needs and preferences of individual and corporate clients. It will help in ensuring that communication resonates with each segment.
3. Multichannel Approach:
· The communication plan of Singtel should include various communication channels like traditional media, social media and direct customer interactions. The 2023 annual report can provide insights in effectiveness of different channels in reaching Optus customers and stakeholders. This will help in allowing Singtel to refine multichannel strategy.
4. Consistency and Branding:
· It ensures consistency in messaging and branding that is key for building strong and recognizable brand. The communication plan should ensure that all communications align with overarching brand identity of Singtel for reinforcing unified image across different touchpoints.
5. Feedback Mechanism:
· It can help in establishing feedback mechanism that is crucial for two-way communication. Singtel should encourage customer feedback and actively listen to concerns. The information can be used to refine services for addressing issues and enhancing overall customer satisfaction.
Three elements in the Sender-Receiver model that can contribute to critical communication failures includes:
1. Encoding and Decoding Issues:
· The message sent by Singtel is not encoded properly and this can be misunderstood during decoding by the recipient like customers, employees and stakeholders. This can lead to confusion and misinterpretation that can cause critical communication breakdowns.
2. Noise and Interference:
· Noise in communication process refers to factors that disrupt the transmission and reception of the message. This can include technical issues, competing messages and external factors. Singtel is required to identify and mitigate sources of noise to ensure the clarity of communication.
3. Lack of Feedback Loop:
· The communication plan without feedback loop can result in one-sided flow of information. Singtel does not actively seek and consider feedback from customers and stakeholders. This can result in missing important insights and lead to failure to address concerns and adapt to changing needs.
Question 2
The success of Singtel in Australian telecommunications market is tied to effective communication strategies. It ensures that employees to understand strategic objectives but this also motivated to contribute to achievement. The significance of effective communication in organizational success can be overstated in the dynamic industry like telecommunications. The key elements and strategies that Singtel can ensure positive and motivating atmosphere for promoting unity and shared purpose among workforce:
1. Clear Articulation of Strategic Objectives:
· Singtel must communicate strategic objectives clearly and transparently. This includes breaking down complex goals in digestible components. This will help in ensuring that employee understands role in contributing to broader organizational objectives. The annual report highlights key strategic initiatives for providing foundation for effective communication.
2. Two-Way Communication Channels:
· The establishment of open and two-way communication channels is important for fostering engagement. Singtel should encourage employees to share thoughts, concerns and ideas (Haldorai, Ramu & Suriya, 2020). This includes regular town hall meetings, feedback sessions and surveys that can help in gathering insights for ensuring that employees feel heard and valued.
3. Internal Communication Platforms:
· This requires utilizing internal communication platforms like intranets and collaboration tools. This can enhance accessibility of information. Singtel can leverage platforms to share updates on strategic initiatives, celebrate achievements, and provide resources that ensure deeper understanding of organizational goals.
4. Leadership Visibility and Support:
· Visible support from leadership is important and leaders of Singtel should communicate with...
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