Berlin Corp. buys and sells two types of sunglasses in Berlin: ABC and DEF. Budgeted and actual results are as follows -> see picture Berlin corp. prepared the budget for 2017 assuming 12% of market...

Berlin Corp. buys and sells two types of sunglasses in Berlin: ABC and DEF. Budgeted and actual results are as follows -> see picture

Berlin corp. prepared the budget for 2017 assuming 12% of market share based on total sales of 1,900,000 units in Berlin. However, actual sales volume in Berlin was 2,400,000 units.

Calculate the market-share and market-size variances for Berlin corp. in 2017. Calculate all variances in terms of contribution margin. Comment on the results.

Extracted text: Budget for 2017 Variable cost Actual for 2017 Selling Selling Variable units sold units sold Product price per unit price cost per АВС 21 17 90,000 19 14 94,000 DEF 22 19 140,000 24 18 120,000