BeatTrop Foods is trying to choose one of three companies to merge with. Seven factors are important in this decision: ■ Factor 1: Contribution to profitability ■ Factor 2: Growth potential ■ Factor...


BeatTrop Foods is trying to choose one of three companies to merge with. Seven factors are important in this decision:


■ Factor 1: Contribution to profitability


■ Factor 2: Growth potential


■ Factor 3: Labor environment


■ Factor 4: R&D ability of company


■ Factor 5: Organizational fit


■ Factor 6: Relative size


■ Factor 7: Industry commonality


The pairwise comparison matrix for these factors is shown in the file P16_35.xlsx. The three contenders for merger have the pairwise comparison matrices for each factor also shown in this file. Use AHP to determine the company that BeatTrop should merge with.



Jan 07, 2022
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