Assume that you are a business owner or business professional, in a company and industry of your...

Question

Assume that you are a business owner or business professional, in a company and industry of your choice, responsible for creating and executing the company’s strategic plan. Write a four to five (3-4) page paper in which you:

Develop an argument supporting the importance of a strategic plan for the success of the defined business.

Create a mission statement for the company explaining how the mission will be essential to the company’s success.

Create a vision statement for the company explaining how the vision statement supports the company’s mission.

Establish five (5) key objectives for the company encompassing operational, financial, and human resource aspects of the business and justify why each of these objectives is essential to the success of the business.

Justify how the five (5) key objectives established support the mission and vision statements of the company as defined in the assignment.

Use at least five (5) quality academic resources in this assignment. Note: Wikipedia and other Websites do not qualify as academic resources.

Your assignment must follow these formatting requirements:

Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.

Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.

The specific course learning outcomes associated with this assignment are:

Recommend effective business strategies based on an analysis of domestic and global operating environments, market dynamics, and internal capabilities.

Use technology and information resources to research issues in strategic management.

Write clearly and concisely about strategic management using proper writing mechanics

.

Criteria	Unacceptable Below 70% F	Fair 70-79% C	Proficient 80-89% B	Exemplary 90-100% A
1. Develop an argument supporting the importance of a strategic plan for the success of the defined business. Weight: 15%	Did not submit or incompletely developed an argument supporting the importance of a strategic plan for the success of the defined business.	Partially developed an argument supporting the importance of a strategic plan for the success of the defined business.	Satisfactorily developed an argument supporting the importance of a strategic plan for the success of the defined business.	Thoroughly developed an argument supporting the importance of a strategic plan for the success of the defined business.
2. Create a mission statement for the company explaining how the mission will be essential to the company’s success. Weight: 20%	Did not submit or incompletely created a mission statement for the company explaining how the mission will be essential to the company’s success.	Partially created a mission statement for the company explaining how the mission will be essential to the company’s success.	Satisfactorily created a mission statement for the company explaining how the mission will be essential to the company’s success.	Thoroughly created a mission statement for the company explaining how the mission will be essential to the company’s success.
3.Create a vision statement for the company explaining how the vision statement supports the company’s mission. Weight: 20%	Did not submit or incompletely created a vision statement for the company explaining how the vision statement supports the company’s mission.	Partially created a vision statement for the company explaining how the vision statement supports the company’s mission.	Satisfactorily created a vision statement for the company explaining how the vision statement supports the company’s mission.	Thoroughly created a vision statement for the company explaining how the vision statement supports the company’s mission.
4. Establish five (5) key objectives for the company encompassing operational, financial, and human resource aspects of the business and justify why each of these objectives is essential to the success of the business. Weight: 15%	Did not submit or incompletely established five (5) key objectives for the company encompassing operational, financial, and human resource aspects of the business; did not submit or incompletely justified why each of these objectives is essential to the success of the business.	Partially established five (5) key objectives for the company encompassing operational, financial, and human resource aspects of the business; partially justified why each of these objectives is essential to the success of the business.	Satisfactorily established five (5) key objectives for the company encompassing operational, financial, and human resource aspects of the business; satisfactorily justified why each of these objectives is essential to the success of the business.	Thoroughly established five (5) key objectives for the company encompassing operational, financial, and human resource aspects of the business; thoroughly justified why each of these objectives is essential to the success of the business.
5. Justify how the five (5) key objectives established support the mission and vision statements of the company as defined in the assignment. Weight: 15%	Did not submit or incompletely justified how the five (5) key objectives established support the mission and vision statements of the company as defined in the assignment.	Partially justified how the five (5) key objectives established support the mission and vision statements of the company as defined in the assignment.	Satisfactorily justified how the five (5) key objectives established support the mission and vision statements of the company as defined in the assignment.	Thoroughly justified how the five (5) key objectives established support the mission and vision statements of the company as defined in the assignment.
6. 4 references Weight: 5%	No references provided	Does not meet the required number of references; some or all references poor quality choices.	Meets number of required references; all references high quality choices.	Exceeds number of required references; all references high quality choices.
7. Clarity, writing mechanics, and formatting requirements Weight: 10%	More than 6 errors present	5-6 errors present	3-4 errors present	0-2 errors present

Robert · Accepted Answer

Running Head: CRAFTING AND EXECUTING STRATEGY  1  

Crafting and Executing Strategy
Running Head: CRAFTING AND EXECUTING STRATEGY  2  

Introduction 
For accomplishing the objectives of this assignment, National Health Service (NHS) is 
selected as an organization because the sector of health care is changing due to advancement in 
technologies and increasing health related issues by which employees could not be able to face 
these issues effectively. Due to dramatic changes in health issues, they could not also predict 
about the needs of patients that makes negative impacts over the success of the NHS. This paper 
would describe the importance of a strategic plan along with the values of mission statement and 
vision statements that would improve the functioning of employees to secure the success rate of 
the organization. This paper would also describe the five key objectives for the organization and 
mission and vision statement that would also helps the strategic plan of the organization and also 
help in the success of the NHS.  
Importance of a Strategic Plan 
In the context of the NHS and its success, following is the strategic plan for the 
organization  
 To provide the improved health care services to the customers  
 Implementation of improved healthcare technologies in the workplace  
 To provide the training to related staffs related to handling of technology for improving 
their existing performance level  
 To retain in competition  
Hence, this strategic plan would help the entire organizational employees to predict the 
changes in needs of patients and changes in existing health care technology. Further, the strategic 
plan related to the improvement in health care activities also helps the decision makers of the 
organization in developing the necessary process, procedures and operations that could help the 
Running Head: CRAFTING AND EXECUTING STRATEGY  3  

organizational employees to fulfill the requirement of patients in the context of their health 
(Davies, 2007). Hence, this situation would hold the interest of the patients in NHS that would 
also ensure its success in future.  
The strategic plan also describes the objectives, goals, purpose, mission, vision and 
values of new planning for the organization that would also help the employees to develop their 
understanding about their role and responsibilities in change strategies that would also secure the 
effectiveness of organization in the upcoming future. Otherwise, the unpredicted future and 
undefined role of employees also restricts the employees by attaining the objectives of the 
organization that could also reduce the customer base directly.  
The entire processes of strategic plan help the employees to predict the situation of the 
future with the help of patients’ information and data. Hence, this situation also helps the NHS 
executives to identify the best solution that could help the employees for providing the best 
health care services to patients (Fitzroy & Herbert, 2007).  
Therefore,

Assume that you are a business owner or business professional, in a company and industry of your choice, responsible for creating and executing the company’s strategic plan. Write a four to five (3-4)...

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