Assignment question: Answer all Parts. Marks are as indicated. Part A Background Information a) Select any organisation or business entity involved in the transport and logistics industry, upon which...

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Assignment question: Answer all Parts. Marks are as indicated. Part A Background Information a) Select any organisation or business entity involved in the transport and logistics industry, upon which to base your answer. The organisation can be your employer/previous employer or an organisation with which you are familiar. You must clearly identify the organisation, providing the full and real name in your answer. As the nature of the information may be industry sensitive you can be assured of our care to maintain confidentiality. b) Understanding the structure of the organisation is vital to the strategic planning process - and as such the ‘focus’ of your discussions in this assignment. For example, if the organisation is diversified into unrelated businesses (in comparison with a single business organisation) then strategic planning should be separate for each business. In this case you may wish to concentrate your efforts on one business entity. c) Provide a brief description of the organisation including an explanation of the structure/design of the organisation, the nature of the business and the approximate number of persons employed by the company. If possible, include an organisational chart (photocopied/scanned and included as an Appendix – it is unnecessary to redraw the chart; a photocopied/scanned copy will suffice). [2 Marks] Part B Execute a SWOT Analysis for the selected organisation or business entity. Place any ‘workings/analysis’ (for example your financial analysis) in the Appendices. In the body of your assignment include only the outcomes from the SWOT using either a list of key issues, or a list of priorities/recommendations or in paragraph format. [10 Marks] Part C This part covers the Corporate Strategic Intent or Purpose (Vision, Mission and Values Statements). As seen in the examples in the readings, some organisations present these statements as a ‘package’ and others separately. You are to present the Vision, Mission and Values on one page of your assignment similar to the examples provided. Some organisations may write all three of these statements. Other organisations may have one, two or none. Therefore, you have the following options: Option 1 If your selected organisation already has Mission, Vision, Values Statements you must include them in your assignment. It is unnecessary to retype the statement/s – copy/scan them and place into the Appendix. Evaluate the Statement/s. If required, rewrite the statement/s clearly, justifying your changes. If you do not wish to alter the statement/s you must clearly justify why you believe it should remain the same. Option 2 If your selected organisation does not have Vision, Mission, Values statements then formulate them anew. You must clearly justify your work. Option 3 Your selected organisation may have one or two of these statements but not the other/s. If so, then evaluate what does exist (refer to Option 1) and then formulate what does not anew (refer to Option 2). [8 Marks] Supporting your response/answer: use the SWOT analysis to support your answer to Part C. Where relevant primary resources and readings provided with the study package and on MyLO or ones you have independently sourced must be referenced to support your position. Part D Recommend a set of corporate strategic goals for the organisation. You have the following options: Option 1 If your organisation already has a set of strategic goals that you consider are appropriate as they are, you must provide clear justification as to why they should remain the same. Option 2 If your organisation does not have goals, or you find them seriously lacking, your task is to recommend a set of strategic goals for the organisation. [10 Marks] Advice on preparing assignment 3:  Select the organisation early in the semester to give yourself ample time to collect all necessary information about the organisation.  For better time management, start working on the assignment gradually when completing modules/classes in relation to the assignment questions.  If you have any issues please contact the Unit Coordinator as soon as possible – even if you would just like some reassurance that you are heading in the right direction. See the assessment criteria sheet on the following page for information about the criteria and the standards by which your work will be judged. NOTE TO EXPERT: PLEASE CHOOSE THE ORGANISATION WHICH WILL HAVE MORE INFO AND EASY FOR YOU TO PREPARE SWOT ANALYSIS FROM THE BELOW ORGANISATIONS. SELECT ANY 2 ORGANISATIONS MENTIONED YOUR 1ST PREFERENCE. LIS OF COMPANIES 1) FLIPKART 2) TIMES CARGO LOGISTICS 3) FLEXPORT LOGISTICS 4) SEAFRONT LOGISTICS 5) WALLENIUS WILHELMSEN LOGISTICS THE LAST 2 COMPANIES ARE WELL ESTABLISHED. ACTUALLY THE PROFESSOR IS NOT LOOKING FOR ESTABLISHED COMPANIES. HE IS LOOKING FOR DEVELOPING COMPANY WITH A STRATEGY , AIM AND ROLE. IF YOU DINT LIKE THE COMPANIES I MENTIONED THEN YOU CAN SUGGEST ANY 2 FOR ME BUT MAKE SURE THAT THEY SHOULD NOT BE WELL ESTABLISHED. CAUSE WE CAN ONLY OFFICIALLY START THE ASSIGNMENT ONCE WE GET APPROVE FROM PROFESSOR (IF HE SAYS OK FOR THE COMPANY WE HAVE CHOSEN).