Answer To: Assignment: Business-Level and Corporate-Level Strategies Choose an industry you have not yet...
David answered on Dec 22 2021
Business-Level and Corporate-Level Strategies 1
Running Head: BUSINESS-LEVEL AND CORPORATE-LEVEL STRATEGIES
Business-Level And Corporate-Level Strategies
Business-Level and Corporate-Level Strategies 2
Contents
Introduction ..................................................................................................................................... 3
Business-Level Strategies ............................................................................................................... 4
Corporate-Level Strategies ............................................................................................................. 5
Competitive Environment ............................................................................................................... 7
Slow-Cycle And Fast-Cycle Markets ............................................................................................. 8
Conclusion ...................................................................................................................................... 9
References ..................................................................................................................................... 10
Business-Level and Corporate-Level Strategies 3
Introduction
In today’s more challenging and globalized business era, business as well as corporate
level strategies are imperative and necessary for the business organization in order to achieve
competitive advantages and to increase growth. For example, business level strategies help the
business firms gain a competitive advantage over industry rivals effectively (Furrer, 2010). On
the other hand, these kinds of strategies also are also valuable for the companies because it offers
cost leadership benefits and differentiation facilities to the organizations in an effective and
proper manner.
At the same time, corporate level strategies are also more beneficial for the business firm
in order to manage unit activities effectively. In addition, with the proper utilization of corporate
level strategies, a business organization would also be able to implement distinctive resources,
capabilities and competitive advantage in each unit. Hence, the company can evaluate as well as
analyze the business industry environment so that strategies conform to the needs of the markets
at the current stage of development (Hitt, Ireland & Hoskisson, 2011).
For this research paper, Wal-mart retail company is selected that is also one of the largest
retail chains in the retail industry. Currently, the company is using different innovative and
specific strategies in the form of business and corporate level strategies. In addition, it is also
observed that, with the help of different business and corporate level strategies, Wal-mart is also
achieving competitive advantages, increasing the market share, profit, goodwill and revenues in
the retail industry (Hill & Jones, 2009).
In this research paper, different business as well as corporate level strategies used by the
company/corporation would be discussed. In addition, the strategic advantages gain by the
company would also be analyzed in an effective and proper manner in order to fully accomplish
all the objectives of this research paper. At the same time, competitive environment would also
Business-Level and Corporate-Level Strategies 4
be analyzed in order to identify the e corporation's most significant competitor. Finally, a
comparison between the different strategies would also be discussed effectively.
Business-Level Strategies
In today’s current business environment, there are various strategies that are used by the
business organizations in order to gain competitive scope or opportunities effectively. For...