Assessent 3 Brief XXXXXXXXXXPage 1 ASSESSMENT BRIEF Subject Code and Title BIZ202 : The Business Environment Assessment Assessment 3-Digital Presentation Individual/Group Individual or Group (2-3...

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Assessent 3 Brief Page 1 ASSESSMENT BRIEF Subject Code and Title BIZ202 : The Business Environment Assessment Assessment 3-Digital Presentation Individual/Group Individual or Group (2-3 students) Length 10-15 minutes (All members should equally participate) Learning Outcomes a) Examine the influence of the external environment on various business organisations. b) Identify and apply appropriate frameworks and tools to the problems and challenges faced by organisations. c) Research and relate industry specific factors to the organisation decision-making process. d) Apply a relevant framework(s) to evaluate the macro and micro environmental influences on different organisations. e) Analyse recent media reports related to business environmental forces on potential growth opportunities or threats for business organisations. Submission By 11:55pm AEST/AEDT Friday of Module 6 (Week 11/ 12) – on Blackboard for F2F and OL Weighting 20% Total Marks 100 marks Context: Businesses which do not properly address the factors in their micro and macro factors in their environment which can impact them may succumb to pressures which they did not account for. There are examples of businesses that have experienced severe disruptive events causing a significant loss or closure entirely due to some of these factors. Task Instructions: Choose a known case from the recent media report of an Australian or international business which has suffered severe losses or closed down due to external micro and macro environmental influences. Choose recent closures/losses within the last 6 months from the Assessent 3 Brief Page 2 deadline stated in the assessment brief. Prepare a digital presentation incorporating the following: - Identify the specific external environmental forces (both micro and macro) those lead to the loss/closure of your chosen business. - Analyse these forces using PESTLE (political, economic, socio-cultural, technological, legal and environmental) and Porter’s five forces framework on your chosen business. - Describe responses by the business that were unsuccessful to counter losses or closure. - Recommend counter strategies that could help to prevent the risk of losses/closure of the business. Submission Instructions: Digital presentation involves producing a PowerPoint presentation with audio and visual components. If you are working in a group, all the group members must record their voices on the digital presentation by dividing equal amount of time. Students must not just read the slides. Creativity in the slides and highly engaging presentation styles are very important. You are required to embed the audio into each slide to create a slideshow. It is recommended that you first view a YouTube video that shows how to do a simple voice over on a power point presentation. The address is http://www.youtube.com/watch?v=3uk4CU7uobM. Check your completed presentation on another computer before submitting it to ensure that the sound is embedded into each slide and not just linked to it. If it is not correctly embedded, the sound will only work on your computer and not on another one. Ensure that your selected font can be easily read by the audience. Slides should not have too much information. Your audio must be expanding on that information. Prompts and dot points are recommended in the slides. Make sure that presentation pitches at an ideal level for the intended audience. Your presentation grade could vary due to your presentation skills and not guaranteed the same grade as other peers in the group. It is highly recommended that you practice your presentation several times before you submit the final record. It is recommended that instead of power point, you can use other digital platform such as, youtube, Collaborative Ultra, Canva, Padlet, etc on your choice. Submit copy of digital presentation via the Assessment 3 link in the main navigation menu in BIZ202. The Learning Facilitator will provide feedback with reference to the criteria below via the Grade Centre in the Blackboard portal. Feedback can be viewed in My Grades after the final result. http://www.youtube.com/watch?v=3uk4CU7uobM Assessent 3 Brief Page 3 Learning Rubric: Assessment 3 Assessment Attributes Fail (Unacceptable) (0-49) Pass (Functional) (50-64) Credit (Proficient) (65-74) Distinction (Advanced) (75-84) High Distinction (Exceptional) (85-100) Grade Description (Grading Scheme) Fail grade will be awarded if a student is unable to demonstrate satisfactory academic performance in the subject or has failed to complete required assessment points in accordance with the subject’s required assessment points. Pass is awarded for work showing a satisfactory achievement of all learning outcomes and an adequate understanding of theory and application of skills. A consistent academic referencing system is used and sources are appropriately acknowledged. Credit is awarded for work showing a more than satisfactory achievement of all learning outcomes and a more than adequate understanding of theory and application of skills. A consistent academic referencing system is used and sources are appropriately acknowledged. Distinction is awarded for work of superior quality in achieving all learning outcomes and a superior integration and understanding of theory and application of skills. Evidence of in-depth research, reading, analysis and evaluation is demonstrated. A consistent academic referencing system is used and sources are appropriately acknowledged. High Distinction is awarded for work of outstanding quality in achieving all learning outcomes together with outstanding integration and understanding of theory and application of skills. Evidence of in‐ depth research, reading, analysis, original and creative thought is demonstrated. A consistent academic referencing system is used and sources are appropriately acknowledged. http://www.tua.edu.au/media/50742/a240_grading-scheme.pdf Assessent 3 Brief Page 4 Clear statement of the media report relates to the micro and macro environmental factors 10% SLO addressed: e) Analyse recent media reports related to business environmental forces on potential growth opportunities or threats for business organisations. Limited understanding of the media report related to micro and macro environmental factors influencing the chosen business. Identifies a proportion of the micro and macro environmental factors influencing the chosen business from the media report. Identifies a majority of the micro and macro environmental factors influencing the chosen business from the media report. Correctly identifies all of the micro and macro environmental factors influencing the chosen business. Not only identifies all micro and macro environmental factors, provides insight and discussion on potential further micro and macro environmental challenges faced by the business. Assessent 3 Brief Page 5 Identification and analysis of micro and macro environmental factors 25% SLO addressed: a) Examine the influence of the external environment on the organization. b) Identify and apply appropriate frameworks and tools to the problems and challenges faced by organisations. d) Apply a relevant framework to evaluate the macro and micro environmental influences on an organization. Limited identification of events that accounted towards loss/closure of the chosen business with no analysis in the context of micro and macro environmental factors. Identifies some events which accounted towards loss/closure of the chosen business with limited analysis in the context of micro and macro environmental factors; the major influencers are named. Identifies a majority of events that accounted towards loss/closure of the chosen business with appropriate analysis of major ones in the context of micro and macro environmental factors. Correctly identifies all events that accounted towards loss/closure of the chosen business with appropriate analysis of all in the context of micro and macro environmental factors. Not only identifies all events that accounted towards loss/closure of the chosen business, but also provides insightful analysis of all in the context of micro and macro environmental factors. Assessent 3 Brief Page 6 Description of unsuccessful responses by the business 25% SLO addressed: a) Examine the influence of the external environment on the organization. c) Research industry specific factors to the organisation decision- making process. Describes limited unsuccessful responses by the business. Describes some unsuccessful responses by the business. Describes major unsuccessful responses by the business briefly. Describes most of unsuccessful responses by the business in detail. Describes all unsuccessful responses by the business thoroughly. Recommendation to