APA 6
Assessent 2 Part B brief Page 1 ASSESSMENT BRIEF Subject Code and Title BIZ202 : The Business Environment Assessment Assessment 2 Part B - Media Summary Analyses Report Individual/Group Individual Length 1000 ± 10% words Learning Outcomes a) Examine the influence of the external environment on various business organisations. b) Identify and apply appropriate frameworks and tools to the problems and challenges faced by organisations. c) Research and relate industry specific factors to the organisation decision-making process. e)Analyse recent media reports related to business environmental forces on potential growth opportunities or threats for business organisations. Submission By 11:55pm AEST/AEDT Sunday of Module 5.1 (Week 9) – on Blackboard for F2F and OL Weighting 35% Total Marks 100 marks Context: Businesses in the modern marketplace cannot afford to ignore the macro environment in which they operate. To navigate this vast and everchanging landscape, businesses must keep a keen eye on external macro factors which influence it. The media summary analyses report is an effort to identify some of these macro environmental factors that impact on the external context of the commercial landscape while developing an awareness of potential risk and propose solutions to the risks they pose. Objectives: - To more broadly understand the macro environmental factors with real world examples which influence businesses; - Assess and address the challenges and risks which businesses face due to external macro factors; - Identify and present appropriate business strategies to offset these risks. Assessent 2 Part B brief Page 2 Task Instructions: With reference to the list of following sources (below), find an article which relates to the to the political, legal/ regulatory and economic environments. Your article should illustrate the key concepts and practices which have been discussed in the course. The article must relate to a company which is still in operation. The relevant articles must be published within the last 3 months from the deadline stated in the assessment brief. Choose an article from the following sources: The Australian Financial Review; The Sydney Morning Herald; The Australian; ABC News 24 TV; SkyNews Business News; The Economist; Bloomberg; BBC News; Financial Times; The Guardian; The Wall Street Journal; Harvard Business Review Your written response must include: - A clear statement of how this article relates to relevant concepts such as political, legal, inflation, unemployment, income levels, economic growth, foreign exchange rates, international trade policies, foreign investment restrictions, taxation, etc. discussed in the course. - Analyse their impact of political, legal/ regulatory and economic environments on the business you have choosen in the article that may be in terms of but not limited to changes in business performance, structure, policies, profitability, value-adding attributes, growth and market share. - Propose business strategies to challenges to counter prevailing/potential risks. - An accurate list of references including at least three (3) academic sources (beyond the list of required media sources) using the University Referencing Guide. Submission Instructions: Submit assessment 2 part B in only word document format (no pdf) via the Assessment 2 part B link in the main navigation menu in BIZ202. Your similarity rate in SafeAssign must be within 20% (excluding references, cover page, appendices and table of content). The Learning Facilitator will provide feedback with reference to the criteria below via the Grade Centre in the Blackboard portal. Feedback can be viewed in My Grades. Assessent 2 Part B brief Page 3 Structure of the report Cover Page – Includes assessment title, student name and ID, subject name and code, lecturer’s name, submission date, word count. Be creative while making your cover page. Executive Summary - An executive summary provides a succinct summary of the content within the report. It presents information in such a way that readers are able to understand the intention and key elements of the report without having to read the entire document. This section is not included in the word count. However, it is recommended to write 10-20% of your total word of the report. Table of Contents – Headings/sub-headings of the sections with pages numbers. Introduction - The introduction sets the scene and provides context for the aim. It provides background to the issues being addressed only. It is expected to write a brief introduction of the business from the company’s annual report using industry specific data which includes total market value, profitability, market structure, percentage of market share, etc. Main Discussion – In the main discussion part you should rename the headings/sub-headings to reflect your report. Your main discussion part should cover the following parts: 1. A clear statement of how this case relates to relevant concepts discussed in the course: This section should briefly identify the appropriate analytical framework such as political and regulatory forces, inflation, unemployment, income levels, economic growth, foreign exchange rates, international trade policies, foreign investment restrictions, taxation, etc. discussed in the course. 2. Analyse the impact of political, legal/ regulatory and economic environments on the specific business you have choosen: This section should analyse how the change in political, legal/ regulatory and economic environmental factors could effect on business performance, structure, policies, profitability, value-adding attributes, growth and market share of your chosen business. 3. Business strategies to deal with the political, legal/ regulatory and economic environmental forces: The report expected to provide potential business strategies to deal with SWOT that could occur due to the change of the environmental factors you have identified from media analyses, as well as a thorough explanation and justification of each strategy. References – An accurate list of references including at least three (3) academic sources (beyond the list of required media sources) must be included. Your references must be from credible sources such as textbook, academic journals, company annual reports, etc. Please use the correct APA referencing style and list in alphabetical order. Remember, every factual statement in your report will require a reference. Click here https://laureate- au.blackboard.com/webapps/blackboard/content/listContent.jsp?course_id=_20163_1&content_id =_2499049_1 - for the TUA referencing guide. References are not included in the word count. Appendices - This is where you provide supporting material which is unsuitable for inclusion in the body of the report, but still has some value to contribute to the report. Appendices are not included in the word count. https://laureate-au.blackboard.com/webapps/blackboard/content/listContent.jsp?course_id=_20163_1&content_id=_2499049_1 https://laureate-au.blackboard.com/webapps/blackboard/content/listContent.jsp?course_id=_20163_1&content_id=_2499049_1 https://laureate-au.blackboard.com/webapps/blackboard/content/listContent.jsp?course_id=_20163_1&content_id=_2499049_1 Assessent 2 Part B Brief Page 4 Learning Rubric: Assessment 2- Part B Assessment Attributes Fail (Unacceptable) (0-49) Pass (Functional) (50-64) Credit (Proficient) (65-74) Distinction (Advanced) (75-84) High Distinction (Exceptional) (85-100) Grade Description (Grading Scheme) Fail grade will be awarded if a student is unable to demonstrate satisfactory academic performance in the subject or has failed to complete required assessment points in accordance with the subject’s required assessment points. Pass is awarded for work showing a satisfactory achievement of all learning outcomes and an adequate understanding of theory and application of skills. A consistent academic referencing system is used and sources are appropriately acknowledged. Credit is awarded for work showing a more than satisfactory achievement of all learning outcomes and a more than adequate understanding of theory and application of skills. A consistent academic referencing system is used and sources are appropriately acknowledged. Distinction is awarded for work of superior quality in achieving all learning outcomes and a superior integration and understanding of theory and application of skills. Evidence of in-depth research, reading, analysis and evaluation is demonstrated. A consistent academic referencing system is used and sources are appropriately acknowledged. High Distinction is awarded for work of outstanding quality in achieving all learning outcomes together with outstanding integration and understanding of theory and application of skills. Evidence of in‐ depth research, reading, analysis, original and creative thought is demonstrated. A consistent academic referencing