As a team, develop a list of seven key criteria that a nonprofit charitable organization should consider in selecting a CRM system. Discuss each criterion and assign a weight representing the relative importance of that criterion. Develop a simple spreadsheet to use in scoring various CRM alternatives in terms of how well they meet these criteria on a scale of 0 to 4. Do research online to identify three candidate CRM software packages. Based on information presented on each company’s Web site, score each alternative using your set of criteria. Which candidate CRM software does your team select?
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