Answer the following 2 questions based on the information in the spreadsheet you created below: Year 1 Year 2 Year 3 Year 4 $ % $ % $ % $ % Net Sales $ 500,000.00 100.00% $ 540,000.00 100.00% $...


Answer the following 2 questions based on the information in the spreadsheet you created below:


















































































 Year 1 Year 2 Year 3 Year 4
 $% $% $% $%
Net Sales $               500,000.00100.00% $       540,000.00100.00% $  577,800.00100.00% $  612,468.00100.00%
Cost of goods265,000.0053.00% $       283,500.0052.50% $  300,456.0052.00% $  321,545.7052.50%
Gross Margin235,000.0047.00% $       256,500.0047.50% $  277,344.0048.00% $  290,922.3047.50%
Operating expenses210,000.0042.00% $       226,800.0042.00% $  245,565.0042.50% $  257,236.5642.00%
Operating proft25,000.005.00% $         29,700.005.50% $    31,779.005.50% $    33,685.745.50%


1. What can Mr. Ptolemy do to achieve the gross margin percentage goal set for the third and fourth years?






    • Hint: What factors and elements of a P & L statement affect gross margin %?(List at least 2 things)





2. What efforts should Mr. Ptolemy make in the third and fourth years to reach the 5.5% operating profit goal, overcoming the tough economy and competition?




  • Hint: Refer to course notes to figure out what affects profits and be creative in making suggestions as to what specific things Mr. Ptolemy can do to maximize his profits.




Jun 11, 2022
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