A survey of nonprofit marketers indicated that 37% of nonprofit marketers rated themselves highly in terms of use of content marketing effectiveness. Furthermore, of those nonprofit marketers who rated themselves highly in terms of use of content marketing effectiveness, 45% reported having a documented content strategy. Of the nonprofit marketers who did not rate themselves highly in terms of use of content marketing effectiveness,12% reported having a documented content strategy. If a nonprofit marketer is known to have a documented content strategy, what is the probability that the nonprofit marketer rates himself or herself highly in terms of use of content marketing effectiveness?
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