A society must experience these stages before it becomes a modern society. David Mc-Cleland XXXXXXXXXXemphasized the importance of a motivated populace if a society is to become modernized. His...

A society must experience these stages before it becomes a modern society. David Mc-Cleland (1964) emphasized the importance of a motivated populace if a society is to become modernized. His recommendation was to stimulate the individual need for achievement.