A marketing survey is conducted to determine sport shirt preference. A questionnaire is presented to a panel of four judges. Each judge rates three shirts of three brands (X, Y, and Z). The data entry form is shown here:
An index is computed as follows:
The collected data follow:
11836
21747
31767
41846
12635
22534
32546
42436
13988
23877
33978
43887
Using analysis of variance, compare the color rating, workmanship, overall preference, and index among the three brands. (HINT: This is a repeated measures design-each judge rates all three brands.)
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