‘A number of business failures have clearly revealed that a wrong way of doing things, more so in initial phase of implementation, costs a lot of time and money, and a right way of doing things can develop assets accretion and income generation on a continuing basis for life long.’ Identify two start-up ventures in the light of the statement just made, one having failed and another having succeeded. Analyse both ventures in the light of the statement in terms of their launching strategy
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