2. The relationship between the core competencies a firm possesses, the core competencies the firm feels it needs and the decisions to form cooperative strategies is that firm has a potential to...

2. The relationship between the core competencies a firm possesses, the core competencies the firm feels it needs and the decisions to form cooperative strategies is that firm has a potential to provide access to wide variety of markets and also business strategy that is difficult to imitate by the competitors. The core competencies that firms feel it needs include decision making, team work, work standards. Some of the decisions to form cooperative strategies include business level cooperative strategy and its main moto is to enhance the firm's performance w.r.t individual product markets. Also, gain access to restricted market and speed up the development of new goods and services. 3. Partners of an alliance have complimentary assets in which one firm benefits from the other and relishes the complimentary assets of each other. Complimentary assets shared by Company R and N are in the...