1. Your neighbor with a large 4 3 4 proudly tells you that his car, despite its great size, is carbon-neutral. What does he mean (or think he means)?
2. In December 2007, Saab posted advertisements urging consumers to “switch to carbon-neutral motoring,” claiming that “every Saab is green.” In a press release, the company said they planned to plant 17 native trees for each car bought. The company claimed that its purchase of offsets for each car sold made Saab the first car brand to make its entire range carbon free. What is misleading about this statement? (The company has since withdrawn it).
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