1. What is the key dilemma faced by start-ups in the area of product development? 2. What are the key decisions to be made in the test marketing stage? 3. What are the key disadvantages of test...


1. What is the key dilemma faced by start-ups in the area of product development?


2. What are the key decisions to be made in the test marketing stage?


3. What are the key disadvantages of test markets?


4. Explain the steps involved in tapping an opportunity.


5. What is the meaning of managing a venture?



May 24, 2022
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