1. What are the three types of data generated through Web page visits? 2. What is clickstream analysis? What is it used for? 3. What are the main applications of Web mining? 4. What are commonly used...

1. What are the three types of data generated through Web page visits?

2. What is clickstream analysis? What is it used for?

3. What are the main applications of Web mining?

4. What are commonly used Web analytics metrics? What is the importance of metrics?