1. What are the three principal ways to manage national or key accounts? What is the best option for a smaller firm? For a large multi-divisional firm?  2. Explain team selling. What role does the...

1. What are the three principal ways to manage national or key accounts? What is the best option for a smaller firm? For a large multi-divisional firm?

 2. Explain team selling. What role does the salesperson play? What other functional areas are likely to be represented on the team? Why?