1 What are the differences between short term memory and long term memory Give an example of how managers can use their knowledge of how each of them works for a product packaging for a shampoo...

1 What are the differences between short term memory and long term memory

Give an example of how managers can use their knowledge of how each of them works for a product packaging for a shampoo product

2 What do you think is the easiest way to change an existing attitude?

Explain why Give an example how New Zealand Government could change attitude towards smoking