1. The different approaches to ethics discussed in this chapter focus on the salesperson’s actions. Now consider what buyers might consider appropriate or inappropriate behavior under each of the...


1. The different approaches to ethics discussed in this chapter focus on the salesperson’s actions. Now consider what buyers might consider appropriate or inappropriate behavior under each of the different approaches.


2. Likewise, consider each of the different approaches and review the ethical challenges faced by sales managers. How might a sales manager’s response to an ethical challenge differ under the different approaches?



May 04, 2022
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