1. How do safe harbors work? What is the government’s role in them? 2. Name three ways online advertising networks have improved on, or added to, traditional offline marketing techniques. 3. Explain...

1. How do safe harbors work? What is the government’s role in them?

2. Name three ways online advertising networks have improved on, or added to, traditional offline marketing techniques.

3. Explain how behavioral targeting is supposed to benefit both consumers and businesses.