1. For a health care organization, explain why pre-service, point-of-service, and after service activities are fundamentally marketing and clinical in nature. 2. Pre-service, point-of-service, and...

1. For a health care organization, explain why pre-service, point-of-service, and after service activities are fundamentally marketing and clinical in nature.

2. Pre-service, point-of-service, and after-service are different for health care than for producing and distributing a tangible product. Explain some of these differences.