1 Explain the role played by core competencies in a firm’s strategic planning. 2 What is meant by the technology escalator in the concept of technology trajectories? 3 Explain why a business’s...

1 Explain the role played by core competencies in a firm’s strategic planning.

2 What is meant by the technology escalator in the concept of technology trajectories?

3 Explain why a business’s heritage needs to be considered in planning future Strategy