1. Discuss what you consider to be the three main reasons why destination marketing is such a complex activity 2. Using examples, evaluate the role of public–private sector partnerships in destination...

1. Discuss what you consider to be the three main reasons why destination marketing is such a complex activity

2. Using examples, evaluate the role of public–private sector partnerships in destination marketing.

3. Discuss the contention that the public sector should play no role in destination marketing.