1. A perfectly competitive firm has the following fixed and variable costs in the short run. The market price for the firm’s product is $140.
OutputFC VC TC TRProfit/Loss
0 $90 $ 0 ___ ___ ___
1 90 90 ___ ___ ___
2 90 170 ___ ___ ___
3 90 290 ___ ___ ___
4 90 430 ___ ___ ___
5 90 590 ___ ___ ___
6 90 770 ___ ___ ___
a. Complete the table.
b. What level of output should the firm produce to maximize profits?
2. How does the demand curve faced by a monopoly differ from the demand curve faced by a perfectly competitive firm? Explain.
3. The following table provides market share information about the soft-drink industry.
Company
Market Share
Coca-Cola
37%
Pepsi-Co
35
Cadbury Schweppers
17
Other
11
Do you think the Department of Justice and the Federal Trade Commission would approve a merger between any two of the first three companies listed? Explain.
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