1. A marketing manager wants to determine whether the weekly sales of cola are the same when using a normal shelf location and when using an end-aisle display. Two samples of data are collected. The...

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1. A marketing manager wants to determine whether the weekly sales of cola are the same when using a normal shelf location and when using an end-aisle display. Two samples of data are collected. The first sample contains the weekly sales of cola from 10 stores selected randomly to use the normal shelf location while the second sample contains the weekly sales of cola from 10 stores selected randomly to use the end-aisle display. Set up the null and alternative hypotheses to test whether there is any evidence of a difference between the sales of using the two displays. Given the conclusion ata= 0.05.(x ¯ represent the sample mean of two displays respectively, S denote the sample standard deviation of two displays respectively).



Answered Same DayDec 27, 2021

Answer To: 1. A marketing manager wants to determine whether the weekly sales of cola are the same when using a...

Robert answered on Dec 27 2021
115 Votes
Paired t test\
Here we are going to compare the means of two paired data. Sales of cola is going

to be compared for two different treatments. One set of cola is kept in the shelf
and the other set is placed in the aisle. Samples of 10 each are selected for this
purpose. The sales are recorded for 10 weeks and means and standard deviations
are calculated. We have to check whether the difference in the means of the two
methods are really statistically significant or due to errors...
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