- Is it surprising to you that a relatively small company like Sunny Delight could end up with so many different analytics tools? How might the fact that Sunny Delight has changed ownership multiple...

- Is it surprising to you that a relatively small company like Sunny Delight could end up with so many different analytics tools? How might the fact that Sunny Delight has changed ownership multiple times have impacted the number and variety of BI tools being used?

- What are some of the trade-offs of a move to an enterprise-level analytics solution for individual end users who might have grown accustomed to working with their own customized solutions for generating data?